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Automotive

The automotive industry is more than just vehicle production. It's an ode to innovation, mobility and technological evolution. Subtle alchemy between art and engineering, it gives birth to elegant, high-performance machines that push back the limits of driving. From electrification to the autonomous driving revolution, automakers are sculpting symbols of adventure and freedom. Constantly evolving, the automotive industry combines ecology and performance for a sustainable, connected future.

Sector trends in the Middle East

In the Middle East, the automotive industry is showing a keen interest in luxury vehicles and cutting-edge technologies. Whether on the busy streets of Dubai, where supercars are the order of the day, or in the vast stretches of desert traversed by rugged SUVs. Local markets are dominated by the major international brands, which enjoy sustained demand for their top-of-the-range models. At the same time, the industry is increasingly turning its attention to sustainable initiatives, with a growing interest in electric vehicles and environmentally-friendly technologies. Prestigious automotive events, such as the Dubai International Motor Show, highlight innovation and design in this sector.